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		<title>If This Doesn&#8217;t Make You Smile&#8230;</title>
		<link>http://sellmorebetter.com/if-this-doesnt-make-you-smile/</link>
		<comments>http://sellmorebetter.com/if-this-doesnt-make-you-smile/#comments</comments>
		<pubDate>Mon, 22 Dec 2008 18:10:20 +0000</pubDate>
		<dc:creator>Brian McLeod</dc:creator>
				<category><![CDATA[Funny]]></category>
		<category><![CDATA[Miscellaneous]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Hey Jude]]></category>
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		<description><![CDATA[[youtube]http://www.youtube.com/watch?v=JMiGT2-jmUQ[/youtube]
Happy Holidays,
Brian
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		<title>&#8220;I Hate Video&#8221; Is The New &#8220;I Hate Long Copy&#8221;</title>
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		<pubDate>Tue, 07 Oct 2008 16:52:46 +0000</pubDate>
		<dc:creator>Brian McLeod</dc:creator>
				<category><![CDATA[Creative Marketing]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Marketing Tips]]></category>
		<category><![CDATA[Video]]></category>
		<category><![CDATA[Video Marketing]]></category>
		<category><![CDATA[Flash]]></category>
		<category><![CDATA[Flash Players]]></category>
		<category><![CDATA[SproutBuilder]]></category>
		<category><![CDATA[Web Video]]></category>

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		<description><![CDATA[&#8220;I hate video&#8221;, is the new &#8220;I hate long-copy&#8221;&#8230;
In both cases, what the complainant REALLY means is:  I hate BORING.

Hey, me too&#8230;  Give a sales letter reader a dual reading path that makes it easy to skim a 40 page sales letter. Give your viewer a sensible means of navigating a 40 minute [...]]]></description>
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